Guida professionale alla bellezza dei capelli colorati.

Hai scelto una nuova tonalità per il tuo look o hai appena rinfrescato il colore in salone? Qualunque sia il servizio ricevuto, il segreto è la durata. Senza una routine specifica, i capelli colorati tendono a perdere intensità. Impara a trattare i capelli dopo la colorazione e a prolungare la brillantezza del risultato. In questo articolo troverai consigli dei nostri esperti che preservano la salute dei capelli e mantenere il tuo colore sempre vibrante.

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6 min read
L'Oréal Professionnel Team
29/09/2026

faq

What is color-treated hair?

Color-treated hair has undergone permanent color treatment and is chemically altered. The hair cuticle has been opened up to allow dye to penetrate the hair and deposit permanent color.

How does color treatment work?

In a color treatment, the coloring agent penetrates the hair fiber, depositing color molecules, and replacing the natural color of the melanin pigment, resulting in your final color.

Why does hair color fade?

Hair color fades from washing. The color molecules get washed away over time, resulting in faded, less vibrant color

What are some hair color tips?

Some of the top hair color tips: Prepare your hair in advance to keep it nourished and hydrated. Choose dyes that are free of harsh chemicals like ammonia. Wash your hair less frequently and with color-safe shampoos. Try to avoid excessive heat styling. Use color-safe products that both avoid damaging your color and help nourish your hair.

How to take care of dyed hair?

Try adjusting your hair washing routine: Wash less frequently and only with color-safe shampoos. If you use heat styling, use a heat protectant and use a lower temperature setting. Nourish your hair with color-safe products that boost your hair color.

What kind of shampoo should I use for dyed hair?

Always use a color-safe, sulfate-free shampoo for dyed hair.